SEO - Search Engine Optimisation
So you have your shiny new website, it looks great and works well, but can anyone find it?
applestalk.com can't guarantee a top ranking on Google (anyone who says they can are being somewhat economical with the truth), but there are many things that can be done in order to give your website the best possible chance.
Search Engine Optimisation has something of a reputation as a "Black Art", but it doesn't have to be technically mind-boggling or difficult, it's just a question of knowing what search engines are looking for and then delivering that information properly.
Good quality content is the No.1 key, imagery of a high calibre, maybe a short video to keep visitors on your site longer, clean navigation and the right keyword phrases to finish off. Why not launch your new website with some marketing, let your potential customers know your on-the-ball.
applestalk.com can't guarantee a top ranking on Google (anyone who says they can are being somewhat economical with the truth), but there are many things that can be done in order to give your website the best possible chance.
Search Engine Optimisation has something of a reputation as a "Black Art", but it doesn't have to be technically mind-boggling or difficult, it's just a question of knowing what search engines are looking for and then delivering that information properly.
Good quality content is the No.1 key, imagery of a high calibre, maybe a short video to keep visitors on your site longer, clean navigation and the right keyword phrases to finish off. Why not launch your new website with some marketing, let your potential customers know your on-the-ball.
What comes as standard?
All of our websites are registered with Google, we produce an .XML sitemap and verify the site so that Google takes notice. The homepage and subsequent pages are titled with SEO in mind and the overall site is given a shiny new META Tag Description and Keywords. Of course, further time, and money can always be spent on finding good quality links into (and out of) the site and keywords can be tweaked along with other methods mentioned above.